What Time Good Morning Britain Airs and How to Watch It

Quick Answer

Good Morning Britain airs weekday mornings on ITV in the United Kingdom, typically starting at 6:00 AM and running until 9:00 AM. The show is also available for streaming on ITVX, where viewers can watch live or catch up on episodes they have missed.

For international viewers, the programme can be accessed through Amazon Prime Video, which carries the daily breakfast show as part of its streaming catalogue. The show continues to feature Susanna Reid as a main presenter, with a rotating team that includes Kate Garraway, Ranvir Singh, Richard Madeley, and Ed Balls.

Key Facts

• Good Morning Britain launched in 2014 as ITV's flagship breakfast programme, produced by ITV News and ITN
• The show is broadcast from ITN's central London headquarters on Gray's Inn Road
• Susanna Reid, Kate Garraway, Ranvir Singh, Richard Madeley, and Ed Balls are current main presenters
• Ben Shephard left the programme in March 2024 to become a permanent presenter on This Morning
• The show airs weekday mornings on ITV, with episodes available on ITVX for catch-up viewing
• Amazon Prime Video carries the series for streaming audiences
• Kerry Katona was given a two-day trial slot in August 2026 for a new entertainment debate segment
• The show covers news, politics, weather, sports, and celebrity interviews

How the Show Has Evolved Since 2014

When Good Morning Britain first launched in 2014, it was designed as a direct replacement for GMTV, ITV's previous breakfast offering. The programme was established as a joint production between ITV News and ITN, with a dedicated production team, newsroom, and studio all based at ITN's central London headquarters on Gray's Inn Road.

This setup was intended to give the show a strong news focus while maintaining the lighter entertainment elements expected from a breakfast programme. The presenting lineup has seen significant changes over the years.

The original roster included Susanna Reid, who moved from BBC Breakfast to front the new show, alongside a rotating cast of co-presenters. In 2017, the programme featured presenters including Jeremy Kyle, Kate Garraway, Richard Madeley, Charlotte Hawkins, Ranvir Singh, and Eamonn Holmes across different days of the week.

This rotation pattern has remained a consistent feature of the show, allowing different presenter combinations to keep the format fresh. One of the most notable changes came in February 2024, when it was announced that Ben Shephard would be leaving Good Morning Britain in March to become the permanent presenter on This Morning.

Shephard had been one of the most recognisable faces on the programme, and his departure marked a significant shift in the show's dynamic. The current presenting team reflects this evolution, with Susanna Reid now joined regularly by Kate Garraway, Ranvir Singh, Richard Madeley, and Ed Balls.

The show has also undergone visual changes. In September 2023, Good Morning Britain received a refresh of its on-screen graphics, though the opening titles and theme music remained unchanged.

The 2017 logo was retired as part of this update, signalling a modernisation of the programme's visual identity while maintaining continuity for regular viewers.

The Current Presenting Lineup and Their Roles

Susanna Reid

Susanna Reid remains the anchor of Good Morning Britain, having been with the show since its launch in 2014. Her background in news journalism, including her previous role at BBC Breakfast, gives the programme its serious news credentials.

Reid typically handles the major interviews and leads coverage of breaking stories, providing continuity across the week.

Kate Garraway

Kate Garraway brings a blend of entertainment and news experience to the show. She has been a consistent presence on ITV breakfast television for many years and continues to feature regularly on the programme.

Garraway's approach tends to balance the harder news items with lighter segments, making her a versatile member of the presenting team.

Ranvir Singh

Ranvir Singh is another long-standing member of the Good Morning Britain team. Her background in political journalism means she often takes the lead on political coverage and interviews with public figures.

Singh has been with the programme since its early years and remains a key part of the rotating presenter lineup.

Richard Madeley

Richard Madeley brings decades of television experience to the programme. Known for his direct interviewing style, Madeley often handles the more challenging conversations and does not shy away from asking difficult questions.

His experience in daytime television makes him well-suited to the fast-paced breakfast format.

Ed Balls

Ed Balls represents a different kind of presenter for Good Morning Britain. As a former politician, he offers a unique perspective on political stories and policy debates.

His transition from politics to broadcasting has given the show an insider's view of Westminster that few other breakfast programmes can offer.

Additional Presenters and Contributors

The show also draws on a wider pool of talent. Charlotte Hawkins and Sean Fletcher have both been identified as main presenters in the show's history, and they continue to appear in various capacities.

The programme also brings in specialist contributors for specific segments, such as the new entertainment debate segment that Kerry Katona was trialling in August 2026.

What to Expect From a Typical Episode

A standard episode of Good Morning Britain follows a structured format that has been refined over more than a decade on air. The show typically opens with a rundown of the morning's top stories, moving quickly through the headlines before settling into more detailed coverage.

News and Politics

The core of the programme is its news coverage. The presenting team tackles the latest developments in UK and world news, with a particular focus on politics.

Given the show's production by ITV News and ITN, there is a strong emphasis on journalistic rigour. Political interviews are a regular feature, with presenters pressing politicians on the issues of the day.

Weather and Travel

Breakfast viewers need practical information before they leave the house, and Good Morning Britain delivers this through regular weather updates and travel news. The show's weather segments provide forecasts for the day ahead, while travel reports help commuters plan their journeys.

Farmers and rural communities have also been featured, including segments that have highlighted mental health awareness in the farming community in partnership with the Royal Agricultural Benevolent Institution.

Entertainment and Celebrity Interviews

The programme balances its hard news content with lighter entertainment segments. Celebrity interviews are a regular feature, with guests promoting new projects or discussing personal stories.

Recent guests have included Pixie Lott, who discussed her role in a new musical, and Aditi Shankar. These segments give the show its broader appeal and attract viewers who might not otherwise tune into a news-focused breakfast programme.

Debate Segments

Debate is a significant part of the show's identity. Topics that divide opinion are often put to presenters, guests, and sometimes the viewing public.

These segments can generate significant social media engagement, with viewers taking to platforms like X (formerly Twitter) to share their reactions. Some debates have sparked controversy, with viewers occasionally switching off or complaining about particular topics or guests.

The new entertainment debate segment being trialled in August 2026, featuring Kerry Katona in a two-day slot, represents an expansion of this format. The trial will run over the next few weeks, and if successful, could become a regular feature of the programme.

How to Watch Good Morning Britain

On Television

The primary way to watch Good Morning Britain is on ITV, the UK commercial broadcaster that has carried the show since its launch. The programme airs on weekday mornings as part of ITV's breakfast schedule.

Viewers in the UK can tune in through their television sets, whether through Freeview, satellite, cable, or other platforms that carry ITV's channels.

On ITVX

ITV's streaming service, ITVX, provides another way to watch the show. Viewers can watch episodes live as they air, which is particularly useful for those who want to keep up with breaking news in real time.

The service also offers catch-up functionality, allowing viewers to watch episodes they have missed at a time that suits them. This flexibility makes ITVX the most convenient option for viewers with busy schedules.

On Amazon Prime Video

For viewers outside the UK, or those who prefer to watch through a different platform, Good Morning Britain is available on Amazon Prime Video. The streaming service lists the daily breakfast show as part of its catalogue, giving international audiences access to the programme.

The availability of the show on Prime Video means that expatriates and international viewers can keep up with UK news and current affairs.

On Social Media Platforms

Good Morning Britain maintains an active presence across social media. The show's official X account, @GMB, regularly posts clips and updates from the programme.

Similarly, the show's Instagram account, with 636,000 followers, shares video highlights and behind-the-scenes content. The Good Morning Britain YouTube channel also offers watch-again moments for viewers who want to revisit specific segments or interviews.

These social media channels serve a dual purpose. They allow viewers to engage with the show's content and join conversations about the topics being discussed, and they provide an additional way to catch up on segments that viewers may have missed during the live broadcast.

Frequently Asked Questions

What time does Good Morning Britain start and finish?

Good Morning Britain airs on weekday mornings on ITV, typically running from 6:00 AM to 9:00 AM. The exact schedule can occasionally vary due to special programming or breaking news coverage, so it is worth checking the ITV schedule for the most current information.

Who are the current main presenters on Good Morning Britain?

The current main presenters include Susanna Reid, Kate Garraway, Ranvir Singh, Richard Madeley, and Ed Balls. Ben Shephard left the show in March 2024 to take up a permanent role on This Morning.

The show uses a rotation system, so not all presenters appear every day.

Can I watch Good Morning Britain outside the UK?

Yes, Good Morning Britain is available on Amazon Prime Video, which allows international viewers to access the show. The programme's official YouTube channel and social media accounts also post clips and highlights that can be viewed from anywhere.

Is Good Morning Britain available to watch after it airs?

Yes, episodes are available on ITVX for catch-up viewing. This allows viewers to watch the show at their convenience if they missed the live broadcast.

The show also posts highlights and clips on its YouTube channel and social media profiles.

Has the presenting lineup changed recently?

Yes, the most significant recent change was the departure of Ben Shephard in March 2024, who left to become a permanent presenter on This Morning. The current lineup has been stable since then, though the show continues to feature guest presenters and trial new segments, such as Kerry Katona's entertainment debate segment in August 2026.

Reference Notes

Information in this article is based on publicly available sources. Some details may change over time.

Verify with official sources before acting.